NEW AD: Hinojosa Releases First Six-Figure Cable Buy of the General Election “as Her Campaign to Unseat Texas Gov. Greg Abbott Ramps Up”

Dallas Morning News: “A new $340,000 ad campaign by Gina Hinojosa, the Democrat trying to unseat Texas Gov. Greg Abbott, dropped on Tuesday in markets across the state – ramping up her battle against the Republican running for a historic fourth term in Austin.”

Austin, TX – Today, Democratic nominee for Texas Governor Gina Hinojosa released her new campaign ad, “Lone Star,” which is airing on cable statewide in markets across Texas. 30- and 60-second versions will join Hinojosa’s digital ad spending, which began in July. 

This is Hinojosa’s first cable buy of the general election as she “campaign[s] on a theme of the wealthy heavily influencing state government to the detriment of Texans — referring to private school vouchers, high property taxes, struggling hospitals and the encroachment of big data centers,” according to the Dallas Morning News.

WATCH THE 60-SECOND AD HERE.

Read more below.

Dallas Morning News: Democrat Gina Hinojosa makes big new ad buy as her campaign to unseat Texas Gov. Greg Abbott ramps up

  • A new $340,000 ad campaign by Gina Hinojosa, the Democrat trying to unseat Texas Gov. Greg Abbott, dropped on Tuesday in markets across the state – ramping up her battle against the Republican running for a historic fourth term in Austin. 
  • The campaign is targeting Dallas-Fort Worth voters. 
  • The 30- and 60-second ads, featuring a diverse group of Hinojosa supporters, promise to rein in Republican leaders “who forgot who they serve.” The ads carry on the theme of fighting corporate interests the state lawmaker says have been controlling the Texas GOP for far too long. 
  • “Greg Abbott had one job – take care of Texas,” supporters say in one ad. “Instead, he took care of his billionaire donors.”
  • The cable ad buy brings Hinojosa’s campaign spending to nearly $1 million, according to a spokesperson. The ads will continue across the state until the Nov. 6 election. 
  • Hinojosa and other prominent Democrats on the ticket have campaigned on a theme of the wealthy heavily influencing state government to the detriment of Texans — referring to private school vouchers, high property taxes, struggling hospitals and the encroachment of big data centers. 
  • “I’ll take on the billionaires who bought this governor, the big corporations jacking up costs and the politicians who line their pockets and forgot who they serve,” Hinojosa says in one new ad. 

###